Email Marketing with Empathy

​In this hands-on workshop, email marketing expert Bev Feldman will guide you through creating authentic, empathetic email marketing strategies that resonate with your audience and align with your values. Perfect for conscious business owners and solopreneurs who want to build genuine connections through their email communications.

​This workshop covers:

​✨ Ethical List Building: GDPR compliance, effective signup forms, and ethical data collection.
✨ Nurturing New Subscribers: Welcome sequences, setting expectations, and impactful thank you pages.
✨ Engagement Strategies: Storytelling, meaningful engagement metrics, and avoiding common pitfalls.
✨ Automation with Heart: Balancing automation and personalization using Bev's ALIGN framework.

​This workshop includes interactive exercises and breakout sessions where you'll apply concepts directly to your email marketing strategy. You'll leave with practical tools, templates, and the confidence to create email campaigns that truly reflect your values and resonate with your audience.

​Join us to discover how empathetic email marketing can strengthen your relationships with subscribers while effectively growing your conscious business

​About the workshop collab partner:

​Bev Feldman is a Kit (formerly ConvertKit) Consultant & Email Marketing Strategist at Your Personal Tech Fairy. Her approach to email marketing is grounded in consent, human connection, and giving subscribers agency while also keeping things streamlined & simplified. Though much of her time is spent in the digital world, Bev's an analog girl at heart, preferring reading physical books over eBooks, doing jigsaw puzzles, and meeting in-person with friends and fellow business owners.