

Masterclass: Personal Branding for Freelancers and Founders through TikTok
About
Here's the thing about being a freelancer or founder: everyone tells you to "put yourself out there." But where, exactly, is "there"?
While you're perfecting your website and crafting the perfect outreach email, your future clients are scrolling TikTok. They're discovering talent, making decisions, and booking projects - just not with you. We are going to change that.
Hosted by NeueHaus and Miranda Shanahan
📍 Location
Denizen at Köpenicker Straße
🎯 What You'll Learn
The content types that make clients think "I need to work with this person"
TikTok strategies that feel authentic, and deliver results
How to position your expertise so clients find you, not the other way around
The psychology of decision-making in the creator economy (how to actually get booked via content)
📅 Agenda
6:00 PM – Grab drinks, meet the community
6:30 PM – Session kick-off. Reality check
6:45 - 7:45 PM – Miranda breaks it down: Real strategies, real results, zero fluff
7:45 - 8:00 PM – Your burning questions answered (yes, even the weird ones)
🟥 Member Perks
Four lucky NeueHaus members get 30-minute 1on1 strategy sessions with Miranda. Because group learning is great, but personalized guidance hits different.
🔒 Limited Seats
Limited spots available. Quality conversations > packed rooms.
Change of plans? Cancel your spot, someone on the waitlist will genuinely appreciate it.
About This Series
NeueHaus brings together independent professionals who understand that great work deserves great opportunities. We create spaces for the conversations and connections that actually move creative businesses forward.
Meet Miranda
Miranda is a brand consultant who has worked with major global brands, startups who’ve become global brands, and was part of the founding team building a creative studio out of McKinsey in Berlin.
She's built her own following teaching strategic personal branding, and now she's sharing the playbook with us: how to make strategic content feel natural, not performative, and how to make it actually bring in the clients you want.
📸 Heads up!
We’ll be taking photos and videos during the event to capture the good times. By attending, you’re cool with that. If you prefer not to be photographed, just us know directly!