Circle Meeting 8: Efficient Ads Process
**Date:** Jan 09, 2025
**Time:** 6pm
**Location:** Coffee Bar Buro, 10 Water St, Vancouver
Join us for our next session of the **Vancouver Entrepreneurs’ Hurdles & Solutions Circle**, where we will focus on **Efficient Ads Processes**.
As entrepreneurs, we face similar challenges and obstacles, but how we navigate these issues can vary based on our experiences and knowledge. In this group, we discuss our current hurdles and share our approaches to overcoming them. This is a space where you can explain the difficulties you're facing and receive valuable insights from fellow entrepreneurs who have encountered similar issues.
Our goal is not to dictate what you should do but to offer a range of perspectives and solutions that have worked for others. For instance, if you're struggling with making your sales team achieve their goals, we’ll discuss how different members set KPIs, manage sales funnels, and use motivation techniques.
In this meeting, we will explore various strategies and challenges related to running effective advertising campaigns. We won’t provide direct solutions but will discuss and share experiences on the following topics:
- **Agency vs. In-House:** Should you manage ads through an agency or handle them internally? What are the pros and cons?
- **Choosing Channels:** How do you select the right advertising channels for your business?
- **Customer Acquisition Cost (CAC):** How often do you calculate and manage CAC for your ad campaigns?
- **Education and Training:** What level of education or training is necessary for managing effective ads?
- **Lead Generation Companies:** How do you evaluate and work with lead generation companies?
- **Goal Achievement:** What strategies do you use to ensure your ad campaigns meet their goals?
- **Total Addressable Market (TAM):** How do you align your ad strategies with your TAM?
- **Target Audience:** How do you define and reach your target audience effectively?
Prepare to share your experiences, challenges, and approaches related to running efficient ad campaigns. This is an opportunity to discuss what has worked for you and gain insights from others.
**Meeting Guidelines:**
1. **Share Your Challenges:** Discuss the difficulties you face with advertising processes and how you tackle them.
2. **Respect Confidentiality:** Keep shared information within the group and respect others’ privacy.
3. **Engage Respectfully:** Participate constructively and respectfully in discussions.
4. **Optional Anonymity:** Feel free to join the discussion without revealing personal or business details if you prefer.
**Please Note:** This is a free event, and we are not selling products, services, or consulting. Our goal is to share knowledge, learn from each other, and build a supportive community.
We look forward to a valuable discussion and learning from each other’s experiences with efficient advertising processes!