

THE STATE OF ENTERPRISE AI ADOPTION: An Interactive Executive Briefing
THE STATE OF ENTERPRISE AI ADOPTION: An Interactive Executive Briefing
VIRTUAL EVENT
June 24, 2025 | 9 AM - 10 AM PT, Noon - 1 PM ET
Join Kevin Petrie, VP Research with BARC, the industry's trusted voice on enterprise AI transformation, as he unveils exclusive findings on what's actually working – and not working – in enterprise AI deployments worldwide followed by a vigorous discussion with attendees about the state of AI adoption.
This isn't another AI hype session. This is your direct line to the most comprehensive, brutally honest intelligence on enterprise AI adoption insights and answers to your burning questions.
You'll get the answers to the questions keeping you up at night:
How the 20% Got to Production: What are the most significant barriers executives are reporting in scaling AI from pilot to production, and how do those differ across industries?
Risk and Reward: How are executives approaching the tension between innovation and risk, particularly in highly regulated sectors?
Board-Level Buy-In: The 3 metrics that got executive committees to greenlight multi-million dollar AI investments
Offense or Defense: What is the balance between defensive (cost/efficiency-driven) AI strategies and more offensive (growth and innovation-focused) ones?
ROI Reality Check: Real numbers from real deployments—what you can actually expect to achieve (and when)
The Hidden Accelerators: The non-obvious factors that separate 6-month deployments from 3-year struggles
Regional dynamics: How North American and European adopters compare in pain points, requirements and AI maturity
WHAT MAKES THIS UNMISSABLE:
✓ Fresh Intel: Data collected within the last 120 days from decision-makers at Global 2000 companies
✓ Cross-Functional Insights: Findings span every department and use case, not just IT implementations
✓ Interactive Deep-Dive: 50% presentation, 50% live Q&A: ask the hard questions you can't ask anywhere else
✓ Global Perspective: Companies from 40+ countries and every major industry vertical
✓ Actionable Intelligence: Leave with specific tactics, timelines, and talking points you can use Monday morning
Perfect for:
C-Suite Executives driving enterprise AI strategy
VPs and Directors in Engineering, Product, Sales, Marketing, HR, Supply Chain, Operations
Chief AI Officers, Chief Data Officers, CIOs leading technical transformation
Innovation Leaders who need to separate signal from noise
The intelligence you’ll gain in 60 minutes will fuel internal support for your AI initiatives.
Don't build your AI strategy on guesswork and vendor promises. Get the competitive intelligence that only comes from surveying thousands of your peers who are already deep in the trenches.
This is the strategic advantage you've been waiting for.
What you’ll take away:
A clear-eyed view of where enterprise AI is delivering value and where it’s stuck
Signals from the 20% of companies that have strategic AI programs
A breakdown of what’s driving success: governance, integration, team design, and data strategy
Patterns and pitfalls across functions—engineering, product, ops, marketing, and more
Insights to share with your team, board, and executive peers
Who should attend:
This session is tailored for cross-functional leaders responsible for AI progress, including:
CIOs, CAIOs, CDOs, CFOs, CMOs, CHROs, COOs, and VPs of Engineering, Product, Sales, Marketing and Operations
👋 Christina Ellwood is a Silicon Valley tech executive and startup advisor who has helped dozens of companies drive market traction and AI adoption.
👋 Kevin Petrie is VP of Research at BARC, where he leads the data management practice and writes about topics such as AI, data integration and data governance.