Consumer AI: The new GTM playbook
Invite-only discussion on how consumer AI companies are rethinking distribution in a rapidly shifting landscape, hosted by Brex and Menlo Ventures.
The old playbook is broken. App stores are crowded. Performance marketing is noisy. In this new era, AI-native products need to earn trust, deliver magic fast, and spread organically.
So how are the most innovative consumer AI startups breaking through?
Join us for a rockstar panel of founders who are reimagining go-to-market from the ground up. We’ll unpack the bold bets, surprising unlocks, and painful lessons behind their early growth—and where they’re heading next.
Panelists
Michael Affronti - Bumble Chief Product Officer
Elvis Zhang - Midjourney Director of New Projects
Fai Nur - Status CEO, reached 500k DAU in 1 month post-launch
Topics we’ll explore:
Earning trust when your product thinks for the user
Virality, retention, and the UX of magic
GTM strategies beyond the paid playbook
What’s working now—and what no longer does
Run of Show:
6:00 PM – Doors open + drinks
6:30 PM – Panel kicks off
7:15 PM – Panel wraps → Happy hour + real talk
8:30 PM – Event ends
Hosts:
Menlo Ventures is a leading early-stage venture capital firm investing at the forefront of AI. Our portfolio includes more than 80 public companies and over 165 exits through mergers and acquisitions. Currently managing more than $6 billion in assets, we invest at every stage across Consumer, Enterprise, and Healthcare. Our portfolio companies include Anthropic, Chime, Poshmark, Roku, Rover, Siri, Uber, and Warby Parker. We strive to have a positive impact on everything we do. When we’re in, we’re ALL IN, and we are ALL IN on AI.
Brex is the financial stack that scales with you, from incorporation to IPO. Manage all your company spending and vendor payments from a single dashboard, including credit card, bill pay, and reimbursements, all while extending your runway with a high-yield business account. Join the ranks of 1 in 3 venture-backed US startups already using Brex and start enjoying 20x higher credit limit, community events, and exclusive rewards that help your business grow.
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Please RSVP, space is limited.
A note to prospective guests:
Admitted guests will be notified by way of event approval (with calendar invite). Invites are non-transferable. No +1s allowed as space is limited in size. Additional correspondence will be sent leading up to the evening.
Events code of conduct
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