โJoin us for the next installment of a new series where we gather a diverse panel of GTM leaders to discuss a hot topic.
This month we're diving into the topic of moving from a sales-led to product-led GTM motion with experts from Guru, Vidyard, and DevRev, all of whom have made the transition or are currently making the shift and can share what they have learned.
โRob Falcone Senior Director of Product-Led Sales at Guru, author of bestselling Just F*ing Demo!, and early champion of all things Product-Led Sales.
โKarishma Rajaratnam With over 8+ years of B2B SaaS Marketing experience, Karishma now leads Growth Marketing initiatives at Vidyard.
โMadhukar Kumar is currently Head of Growth at DevRev but prior to his new role he helped Nutanix transform their sales-led business to PLG as VP Product and Solutions Marketing.
โHosted by, Alexa Grabell, CEO & Founder at Pocus
โCome ask the experts your burning ๐ฅ questions about how to start the process of moving from sales-led to product-led, how to get buy-in, measuring success, and more...