Apollo Sequences Mastery: Transform Cold Outreach into Engaged Conversations

​In this session, join Mark Marcelletti, CEO & Founder of Sales Pipeline Gurus and Apollo expert, as we reveal proven strategies and actionable tactics, refined through over $3M in testing, to simplify your Apollo outreach process and drive meaningful engagement.

​What You’ll Learn:

• ​Introduction to Multi-Channel Prospecting:
  Discover why balancing email, phone, and LinkedIn outreach is essential in today's sales environment.
  

• ​Crash Course to The 7 Essential Apollo Sequences:
  
  • Outbound Prospecting Sequence: Use AI-personalized emails to capture initial interest.
  • Engagement Sequence: Leverage follow-up calls and LinkedIn messages after emails are opened.
  • Connected Sequence: Coordinate outreach across multiple channels for responsive prospects.
  • Nurturing Sequence: Implement long-term follow-ups for prospects beyond 30 days.
  • Referral Sequence: Engage referred prospects to maximize quality leads.
  • Reschedule Sequence: Reach out to prospects who cancel or no-show discovery calls.
  • Inbound Sequence: Use multi-channel follow-up for website visitors and opt-in leads.
  
  

• ​Mapping Sequences to the Buyer’s Journey:
  Learn how each sequence aligns with various prospect stages—from initial contact to engaged, connected, nurturing, and scheduled.
  

• ​Actionable, Proven Strategies:
  Gain insights into real-world tactics that overcome common outreach challenges like low response rates, prospect ghosting, and overwhelming prospecting tasks.
  
  
  
  As a bonus, all live attendees will receive the Cold Prospecting Sequence Templates and Guide, so RSVP asap!