The Matchbox Story
Yogesh Maralkar is a Design & Innovation Expert at Tata Elxsi, a renowned global design studio. He leads cross-functional teams comprising designers, engineers, and researchers to create cutting-edge products, services, solutions, and experiences across diverse industries such as Consumer Appliances, FMCG, and Electronics.
With 18+ years of experience, Yogesh possesses a unique skill set that bridges the gap between emerging technologies, design principles, cultural nuances, and business requirements. He has a successful track record of collaborating with global clients to deliver sustainable next-generation products and exceptional user experiences.
Yogesh holds a master's degree in Industrial Design (ID) from IIT Kanpur, a post-graduate diploma in Plastic Engineering, and a Bachelor's degree in Mechanical Engineering. His creative thinking abilities enable him to seamlessly integrate various domains, providing a holistic perspective that aligns with people's lifestyles and aspirations, both on a macro and micro scale.
His profession and passion of matchbox seamlessly blends to explore the hidden beauty of this mundane object. He applies his design sense to uncover and present the matchbox art to the world. He has over 20,000 matchbox collection across the world. Matchboxes for him are the world cheapest canvas even a common man can possess. His design background helps him to decode the blend of art and utility for this truly classic piece of design which is unchanged since more than last 200yrs.
Lets dwelve in this colorful world of Phillumeny- the matchbox collection.