Fireside Chat w/ Mother + Son co-founders
Join Us for an Evening with ADLocal Value’s Mother-Son Founders
Come be inspired by the duo behind ADLocal Value, the new Inland Northwest startup transforming how businesses grow and connect with their communities. Susan Schuler and Daniel Black—a mother-and-son team from Spokane and Coeur d’Alene area—are on a mission to bring “Locals Helping Locals” to life.
With experience spanning finance, tech, and entrepreneurship (including years spent in New Zealand), Susan and Daniel have built a digital advertising network already spanning two states and 16 locations—and they’re just getting started. Their goal? To help local businesses amplify their stories, offer value in a clear way to their communities, and give back.
Event Details
📅 Date: March 12th
🕕 Time: Doors open at 6:00 PM; Interview/Q&A at 6:30 PM
📍 Location: Innovation Den
Bring your family, friends, and fellow entrepreneurs to discover how this mother-son team is shaping the future of local business growth—right here in the Inland Northwest.
What You’ll Discover
1. The Mother-Son Startup Story
Learn how Susan and Daniel combined their backgrounds in finance, tech, and global leadership to form a company that champions local entrepreneurs.
Hear how living abroad sparked fresh perspectives for serving the community they now call home.
How they manage family dynamics and a startup
2. ADLocal Value’s Bigger Vision
Explore their growing footprint: already in 16 locations across two states, with an eye toward national expansion.
See why “Locals Helping Locals” is more than a catchphrase to them.
3. Why Community-Focused Startups Matter
Discover why digital storytelling in your own town matters.
Find out how ADLocal facilitates genuine connections between businesses and their customers, going beyond typical ads.
Why Attend?
Inspiration: Get motivated by an authentic story of local innovation and perseverance.
Insights: Walk away with practical ideas for leveraging tech, storytelling, and relationships to elevate your venture.
Connections: Network with entrepreneurs, leaders, and neighbors who share a passion for lifting up local success.
Ready to Be Part of the Movement?
Join us on March 12th at the Innovation Den to celebrate the spirit of “Locals Helping Locals” with ADLocal Value. We can’t wait to see you there!
A Note from Build
At Build, we believe cities thrive when creativity, collaboration, and innovation come together to empower individuals and strengthen communities. Our mission is to connect the untapped potential of every city by supporting creatives, entrepreneurs, and community members to build meaningful projects, share valuable skills, and drive collective progress.
Let’s build_