Strategies to Ramp Up Your Podcast's Exposure | Podcast Marketing Academy April Roundtable Series
When it comes to acquiring new listeners, everything starts with exposure.
If you're unable to consistently get in front of new members of your ideal audience, growth is going to be slow... if not outright impossible.
In this roundtable discussion, we'll discuss a variety of strategies and tactics to build a reliable exposure system for your show.
The session will consist of 30-40 minutes of facilitated panel discussion followed by attendee Q&A.
About the Panelists
Lauren Passell
Lauren Passell is the founder of Tink Media, a podcast growth company. She is the editor of Podcast the Newsletter and Podcast Marketing Magic, is the co-host of Feed the Queue, and writes about podcasts for Lifehacker. She has spoken about podcast marketing for Radio Bootcamp, SXSW, Podcast Movement, Podfest, London Podcast Festival, and more. She is a judge for Signal Awards and the International Women's Podcast Awards.
Connect with Lauren on Twitter
Lauren Popish
Lauren Popish is the founder of The Wave Podcasting. She started her first podcast in 2017 after a public speaking event gone wrong. As the saying goes, when life gives you lemons, start a podcast about it! Rediscovering her confidence through podcasting encouraged her to share it with other women who were struggling to tell their stories.
The Wave now serves more women than ever by providing online educational resources, podcast editing services, and digital community. The Wave launched The Wave Editing, a podcast editing service for women by women, in the spring of 2021.
Connect with Lauren on Instagram | YouTube | Discord
Also check out her article: Making the Pod: Conducting a Competitive Analysis
Bradley T. Morris
Bradley is a prolific creator, business coach, creative director & executive producer at MAJIK MEDIA - where he has been supporting Creators & Independent Educators to produce transformational learning experiences that provide the necessary income to live a purposeful, passionate and fulfilling life for almost two decades. He runs an accelerator called, THE CREATORS CLUB. In 2021, he and his six-year-old son, Sauryn launched a story company called, MAJIK KIDS - where they are producing mind-expanding, magical audio stories, illustrated books, imagination meditations & sing-along music for magical kids. He has published 12 of his own children's stories. The company is focused on producing the best conscious audio content for kids, to get them off screens and back into their imaginations where all little Creators belong. Majik Kids is also the first ever Fair Trade Publishing company, paying their artists 50% of the revenue generated. At the moment, they are gearing up to launch the Majik Kids app in early 2023. Bradley left social media when his son was born and has grown Majik Media year-after-year without the need to do business on any social platforms. For fun, he plays Professional Golf and builds Gnome doors for the magical forest in his backyard.
Sarah Mikutel
Does sharing your ideas or showing your face on podcasts or social media give you anxiety? Sarah Mikutel is a coach who specializes in helping introverts communicate with more confidence on stage, social media, and sales calls — and on podcasts, of course. She hosts two shows of her own: Podcasting Step by Step and Live Without Borders — Jeremy Enns has appeared on both! Fun Fact: Sarah first moved abroad for a summer when she was 18 and has permanently lived in Europe since 2010. She loves connecting with and coaching people around the world.
Connect with Sarah on Instagram
Jeremy Enns
Jeremy Enns is the founder of Podcast Marketing Academy where he teaches brands and creators hit their next growth milestones with detailed step-by-step marketing playbooks.
He also writes the Scrappy Podcasting Newsletter where he shares short actionable ideas around how underdog shows can punch above their weight, and the Creative Wayfinding Newsletter where he explores how we as creators can navigate the wilderness between us and our creative potential.
April Roundtable Series
This discussion is part of the Podcast Marketing Academy April Roundtable Series.
Each live panel session brings a cross-section of successful podcast creators and podcast industry experts for a lively, engaging conversation around a different topic related to podcast growth.
You can check out all the sessions here.