


Texas House @ SXSW London
About Texas House
Texas is experiencing a modern renaissance—one defined by innovation, entrepreneurship, and cultural leadership. From space exploration to cutting-edge technology, our state is shaping the future, driven by a bold spirit and a relentless drive to build what comes next.
It’s high time we told our story. Texas House proudly debuted in 2025 during the South by Southwest (SXSW) Conference in Austin, creating an independent platform to showcase Texas’ role in global trade, aerospace, finance, entrepreneurship, and culture.
This is where pioneers and disruptors share their vision, forecast the future, and celebrate everything that makes Texas a global powerhouse. Our vision is to evolve Texas House into an organization dedicated to promoting these sectors, fostering collaboration & innovation, and strengthening the state’s leadership in these critical industries that are shaping the conversations of tomorrow.
Why London
The first SXSW London marks the launch of our "Come And Make It" campaign—a bold invitation for the world to do business with Texas. As one of the most influential global stages, London offers an unmatched opportunity to showcase Texas leadership in innovation, AI, energy, culture, life sciences, and more. Texas House connects entrepreneurs, business leaders, creatives, and policymakers with a global audience—creating powerful networking and partnership opportunities, all aligned with our vision of Texan Voices Leading Global Conversations.
PROMOTING TEXANS
There’s no better place than London to elevate the Texas brand. From startups to industry leaders, Texas businesses should be at the forefront of global conversations
GLOBAL CONNECTIONS
Texas House London offers unmatched access to international innovators, investors, and collaborators—helping Texas-based companies expand their global footprint.
BUSINESS ATTRACTION
Over 20,000 people from around the world are expected to attend SXSW London, including business leaders across every vertical—making it a prime venue for attracting new partnerships and investment.
See the full Texas House Schedule here
Overview:
9:30 AM Opening + Keynote
11:00 AM Industry Panels + Film Preview "Deep In The Heart"
5:30 PM Evening Mixer
7:00 PM Music
8:30 PM Close
While registration is free and required for access, it does not ensure entry. Availability, venue capacity, or private gatherings may limit access to Texas House. Unless otherwise specified in the schedule, all event registrations must be completed through Luma.
Please note that the schedule is subject to change at any time and is not guaranteed.
