LinkedIn as a Sponsorship Tool [Two-Part Webinar Series from Racing Mentor]

Feb 24 (Wed), 5:30 PM - 6:30 PM Coordinated Universal Time


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Event Information

This two-part webinar series will teach you to secure sponsorship on LinkedIn.

LinkedIn is a powerful tool when it comes to research, making first contact, and arranging meetings. For many drivers, it's the sole source of their successful partnerships.

Part One - 17th Feb - How to Stand Out on LinkedIn

In the first part of this webinar series, we'll cover how to use LinkedIn beyond race reports. We'll answer these questions:

  • Should I have a separate LinkedIn for my racing page?

  • How do I find people to sponsor me?

  • What's the best way to pitch to someone on LinkedIn?

  • How do I stand out on LinkedIn?

You'll also get the chance to ask your own LinkedIn questions at the end.

Once you've gone through this webinar, you'll know how to build relationships with people in the most natural way and attract sponsorship approaches from companies.

Part Two - 24th Feb - How to Build Relationships on LinkedIn

The second part (24th February) will focus on how to create relationship-building messages that open up a conversation without being too obvious or going on the hard sell.

This will include real examples of what works (and what doesn't!).