​User insights are the last real differentiator in an AI-powered world. But insights that go unheard have zero ROI.

​As AI accelerates how products are built and decisions are made, the risk of building the wrong thing, faster, has never been higher. Research is no longer a nice-to-have; it’s essential for grounding decisions in human reality.

​In this live webinar, Matthieu Dixte, Senior Product Researcher at Maze, will show you how to shift from reporting research to driving strategy.

​You’ll learn to frame findings for impact, tailor your message to different stakeholders, and structure insights so leadership listens and acts.

​📖 What You’ll Learn

• ​From Insight to impact: Structure and present research in ways that lead to real decisions, not just documentation.

• ​Speak stakeholder language: Communicate your findings in terms that resonate with product, design, and leadership teams.

• ​Build lasting influence: Engage stakeholders before, during, and after research to maximize relevance and reach.

• ​Use AI to scale your insight delivery: Learn how AI can help adapt your research into the right formats for the right audiences, without losing nuance.

​🕒 Agenda

• ​Welcome & introduction: Get to know Matthieu and the session’s goals, why research influence matters more than ever in today’s AI-driven landscape.

• ​Main talk: Learn practical strategies to move from reporting to influencing: mindset shifts, stakeholder alignment, and insight delivery frameworks that drive decisions.

• ​Live Q&A: Ask your questions and get direct answers from Matthieu based on real-world research experience.

• ​Wrap-up: Recap the core concepts and leave with actionable next steps to increase the impact of your research practice.

​🧑‍💻 Who Should Attend?

​This webinar is ideal for user researchers, product designers, UX writers, and product managers who want their research to drive decisions.

​🎙️ Meet the Speaker

​Matthieu Dixte is a Senior Product Researcher at Maze. He first discovered Maze as a customer, and now helps shape the product from within, researching the tool he uses daily. With over four years of experience leading research at Maze, Matthieu specializes in transforming user insights into business impact.

​🤝 Brought to You By

​Maze is the user research platform that empowers any company to build the right products faster, by making user insights available at the speed of product development. Built for ease of use, Maze allows researchers, designers, and product managers to collect and share user insights when needed most, putting them at the center of every decision.

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