Cover Image for Redefining the Marketing Funnel: From Brand to Creators to Conversions
Cover Image for Redefining the Marketing Funnel: From Brand to Creators to Conversions
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The KINN
The KINN is a membership network, accelerator, and collaborative workspace for conscious entrepreneurs based in Venice, CA.

Redefining the Marketing Funnel: From Brand to Creators to Conversions

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About Event

MarketerDay: The Only Marketing Event in LA Where You Get to Talk Back

Something's shifting in how we connect brands and value to consumers. Our first MarketerDay in-person event is here—this Thursday, July 31 in Venice, CA.

We're taking over The KINN and bringing together brand, creator, and community leaders who've shaped names like Meta, YouTube, Nike, and Disney. We've invited some of the sharpest minds across tech, brand, and partnerships to dig into the mechanics of marketing reinvention:

  • Karl Isaac – Founder, Hi It's Us

  • April Pesa – Head of U.S. Partnerships, Herfes

  • Erin Saign – Creator Partnerships, Meta

  • Ryan Edwards – Co-Founder and Head of Strategy, CAMINO5 (Host and Moderator)

We'll get into:

  • What brand means today and how to build not consumers but community

  • Why creators and communities are outpacing traditional media

  • Where brand, creators, and community are meeting in the new funnel

Perfect for marketers, founders, and anyone wearing multiple hats who values big conference insights with small group connection.


Featured Speakers

Karl Isaac
For over 20 years, Karl has been transforming brands while client-side at Microsoft, Adobe, Ebay, and Apple and agency-side at Razorfish, and Landor. Today Karl is founder of Hi It's Us, a leading brand agency helping companies, ranging from startups to iconic ones, and leaders define, grow and accelerate brands by better connecting to culture, embracing digital, and uniting through a common vision on a global scale.

Erin Saign
As Partnerships Manager at Meta, Erin brings deep expertise in creator collaboration across lifestyle, gaming, and wellness. She works at the intersection of influence and infrastructure—helping brands and creators scale impact together.

April Pesa
As Head of U.S. Partnerships at Herfes, April leads creator-first commerce strategy and branded content initiatives that reach millions. Her work connects culture, content, and conversion in ways that drive real results.

Ryan Edwards (Moderator)
Co-Founder & Head of Strategy at CAMINO5, Ryan has led brand and go-to-market strategy for companies like Oracle, NBCUniversal, and Disney. He’ll be moderating the night’s conversations with a focus on clarity, systems, and what’s actually working now.

Fireside Chats:

  • Building Marketing Resilience: What’s working when your budgets shrink

  • Reinventing the Funnel: Creators + Community + AI

Light Snacks & Non-Alcoholic Drinks will be served.

Parking Tips for Marketer Day

Street Parking (Free):
✔️ Available near The KINN – just check signs carefully for any restrictions
✔️ Some go-to spots:

  • Near the school down the street

  • Across from The KINN in residential zones

  • ALWAYS CHECK SIGNS!!!!!!!!

Paid Lot Option:
📍 Market & Main offers all-day parking for around $35

Ride-sharing encouraged:
Uber, Lyft, or carpooling are all great options too!

About Marketer Day

Marketer Day is a community dedicated to bringing together marketing professionals and industry leaders to share insights, strategies, and innovations. Visit marketerday.com.


About CAMINO5

CAMINO5 is a strategic consultancy bringing insights forward and turning them into growth. With expertise in marketing strategy, AI, and journey design, we guide companies in clarifying what they stand for and identifying what’s worth scaling. If you believe insights create growth, we’re your growth partner.  Learn more at camino5.com.


ABOUT The KINN

The KINN is a membership network, accelerator, and collaborative workspace for conscious entrepreneurs, based in Venice, CA. Running tailored inner development and business accelerator programs for startups, providing executive coaching, accountability, and access to a top-tier LA-based community of entrepreneurs, creatives, intrapreneurs, and investors. If you're interested in learning more about KINN Membership, please visit http://thekinn.co/apply 

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Note: By attending this event, I hereby give my permission to the Horizon House LLC, their Releases, and to the photographer, my free and unlimited consent and permission to publish/broadcast, republish/rebroadcast or exhibit in the furtherance of their work, with or without identification of me by name, any photographs, videos or audios of myself, that have been obtained from my participation in KINN or Horizon Studio activities. I furthermore waive any and all claims for any compensation by reason thereof or for damages for reasons thereof.

Location
The KINN
150 Horizon Ave, Venice, CA 90291, USA
Avatar for The KINN
Presented by
The KINN
The KINN is a membership network, accelerator, and collaborative workspace for conscious entrepreneurs based in Venice, CA.