Q&A on the Evolution of Content Marketing

​Content is King and getting leads through content marketing is considered as one of the most economical methods. Building the right content strategy and understanding your audience preferences helps you in making your content marketing impactful.

​In this Free Masterclass, get all your questions regarding content marketing answered from one of the best in the industry.

​You will learn:

• ​What is the role of Content Marketing in Digital Marketing and how is it evolving?

• ​Content marketing is an ongoing process: how should a marketer sustain their momentum?

• ​What is the need for User-Generated Content (UGC) and how to tap into it?

• ​How should you re-purpose content effectively that is still valuable?

• ​Power of Controversy as a Content Marketing Tool.

• ​Getting Contextual content marketing right in this current Covid situation

• ​How should marketers effectively use Memes in Content Marketing? What are some no-nos?

• ​One of the (many) reasons content trends shift is because of technology updates. How do you stay ahead of technology?

• ​How do content Marketing and Social Responsibility go hand in hand? Do you think content marketers should be highly socially responsible?

​About Dipashree Das

​Dipashree is a seasoned, award winning marketing leader with 17+ years of experience in launching & architecting brands for exponential business growth, across India & SEA.

​She has spent a sizable part of her career forging frameworks & go-to-market strategy, ground up for new brands, mandates & teams at organisations like Netflix, Singtel, Channel NewsAsia & NDTV.

​Dipashree believes that marketing magic lies in the delicate nexus between creative storytelling & insight driven decision making, with an unhindered view of the ultimate twin goals- business growth & brand love.