Intro to Typography: Choosing Fonts

​Intro to Typography: Choosing a font
Ever get overwhelmed by all the font choices available these days? Wonder why they all sorta look the same? (they aren’t). This three-hour course will help you navigate the wide world of typography and choose the best fonts for your projects.

We’ll start by going over a small glossary of terms and a brief history of typography, exploring the evolution of the Latin alphabet and the various type styles that have emerged, and are still present, in contemporary typography.

Next, we will discuss a handy technique that can be used when choosing font pairings.

Lastly, we will begin to apply our newfound knowledge and explore various font pairings for your projects and talk through potential directions for your typographic branding.

This class is great for those looking to begin their journey into typography design and those who are simply looking to better understand how to make their brand look professional through smart, conscious typographic choices.

​RECOMMENDED MATERIALS: A Laptop, Ipad, or Smart Phone to research fonts, a notebook and something to write with.