The Future of Strategic Research in an AI-First World

​In this session, join Nikki Anderson and Ned Dwyer as we explore how transformation in the research industry is reshaping the role of UX researchers and redefining how organizations approach research. 

​Research leaders have an opportunity to embrace AI’s role in automating tactical tasks and empower their teams with scalable research processes. By leveraging tools like Great Question, organizations can democratize insights and make more data-based decisions. This shift positions researchers to take on more strategic, high-impact roles. We’ll discuss what it means to thrive as a researcher in an AI-first world and how to adapt to these industry changes. 

​Attendees will gain:

• ​An understanding of how AI and democratization are reshaping research workflows 

• ​How researchers can position themselves as strategic leaders as tactical research becomes democratized across the organization.

• ​Insights into tools and techniques for working alongside AI to amplify your impact.

• ​A forward-looking view of emerging trends and the skills researchers need to adapt and thrive in the evolving landscape.

​This session is ideal for UX researchers and research ops professionals eager to embrace the future of work as they advance in their careers, as well as team leaders seeking to position their organizations for long-term success in a rapidly evolving industry.