Winning Wednesdays with Pear VC: GTM Motions 101
Join us as Jessica Gillmartin gives us a run through of the most common sales motions, how to know which one is right for your business, and how to run it!
About Jessica Gilmartin
Jessica Gilmartin is Calendly's Chief Revenue Officer and Chief Marketing officer. Previously, she was Head of Revenue Marketing at Asana, where she exponentially grew its global marketing enterprise engine. Prior to that, she was the CMO of Honor, one of the largest privately-owned home care companies in the U.S., and COO of Piazza, an online college recruiting platform. She also co-founded Fraiche Yogurt, a successful chain of yogurt stores in the Bay Area. She received a Bachelor of Science in Industrial and Labor Relations from Cornell University and a Master of Business Administration in Marketing and Strategy from The Wharton School at The University of Pennsylvania. Outside of work, Jessica volunteers her time as a board member with senior dog rescue Muttville and at her sons’ schools. She has two boys and spends her weekends watching, attending, and hearing about sports.