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[Webinar] The GenAI Revolution & the Future of Inbound Marketing
Generative AI is not just a new content tool—it’s a tectonic shift in how buyers discover, evaluate, and choose solutions. For marketing leaders, founders, and inbound specialists, this means evolving fast—or falling behind.
Join us for a high-impact panel discussion featuring senior marketing leaders who are navigating this transformation. Learn how GenAI is disrupting traditional inbound playbooks, what’s replacing the old lead magnet funnel, and how top teams are adapting to stay ahead.
What we’ll cover:
How GenAI is reshaping buyer behavior and research
The fall of gated content and the rise of AI-first discovery
Optimizing content for both humans and AI agents
Trust, authority, and thought leadership when anyone can sound like an expert
Real-world use cases of GenAI in demand gen and personalization
Attribution, analytics, and measuring success in an AI-influenced world
🎙️ Speakers:
Vedanarayanan Vedantham, Advisor at Simon Kucher, Ex-Chargebee & Razorpay
LinkedInMukil Ganesan, Director of Demand Gen, Zluri
LinkedInPankaj Tripathi, Co-Founder & CEO, Inbound Practice at GTMDialogues
LinkedIn
🎤 Moderator:
Sanjay Somashekar, Global Growth Marketing, DevRev
LinkedIn
Expect practical takeaways, real case studies, and a candid Q&A with experts on the frontline.
About GTMDialogues
GTMDialogues is a scale-up platform and community for B2B SaaS companies, focused on helping founders sharpen their Go-To-Market motion and scale sustainably.