FC in conversation with Gogo Chen : Clienteling is not only for B2C
Fashion Conversations is delighted to host Gogo Chen, a leading expert in the luxury industry, renowned for her ability to craft unforgettable customer experiences that build lasting loyalty.
With over two decades of experience working with prestigious brands such as Louis Vuitton, Burberry, and Farfetch, Gogo has honed her expertise in the art and science of clienteling. Her international consultancy helps businesses and individuals navigate the complexities of customer retention, focusing on high-net-worth individuals (HNWIs) and creating profitable, enduring relationships through tailored strategies and data-driven insights.
During this new segment of 'FC in Conversation with...', Gogo will share her unique perspective on how clienteling goes beyond traditional B2C models. Her approach, combining emotional intelligence and strategic communication, offers a fresh lens on building trust and loyalty in today's competitive markets. Whether you are a small brand, an individual striving to develop their network or a business looking to enter the top 1% of your field, Gogo's insights will help you shine a light on the power of clienteling.