Jess Gardner: The Secret SAUCE of Storytelling: A framework for telling your story well.
We’ve all seen the advice about the importance of storytelling in marketing, presenting, podcasting - it’s everywhere! Unfortunately, there’s far less practical guidance on exactly how to use storytelling effectively.
In this workshop, we’ll talk about why storytelling is important and use a simple framework (SAUCE) to help you apply this advice in your next talk, case study, or interview. We’ll look at examples of the common problems you may face when trying to tell your story and how to overcome them using the framework. We’ll also take time for a little reflection and discussion in the chat to apply what we’ve learned.
During this workshop, you’ll:
Learn a framework for good storytelling
Review examples to help you apply it
Have the opportunity to participate in the chat