Cover Image for Crazy 8s Workshop: Rapid Ideation Techniques for Brainstorming
Cover Image for Crazy 8s Workshop: Rapid Ideation Techniques for Brainstorming
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About Event

Join us for an exclusive workshop, Crazy 8s Workshop: Rapid Ideation Techniques for Brainstorming, led by Yatish Asthana – a product and design expert at Dezerv.in.

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With a strong background in product strategy, design thinking, and user-centred innovation, Yatish has helped teams unlock creativity, refine ideas, and drive impactful product decisions.

In this interactive session, Yatish will introduce you to Crazy 8s, a rapid ideation technique designed to help teams generate diverse and innovative ideas quickly. You’ll also explore the key differences between Design Thinking and Lean Startup methodologies and participate in reverse brainstorming exercises that challenge conventional problem-solving approaches.

What You’ll Learn:

  • ✅ The fundamental differences between Design Thinking and Lean Startup approaches

  • ✅ How to use Crazy 8s to generate and refine creative ideas quickly

  • ✅ Techniques for reverse brainstorming to uncover unique insights

  • ✅ Best practices for structuring and facilitating effective brainstorming sessions

IMPORTANT:

Bring a notebook or a digital device to capture key insights and begin crafting your question framework during the workshop.

Whether you're a product manager, entrepreneur, or aspiring innovator, this workshop will equip you with actionable strategies to better understand your customers and drive meaningful product development. Join us at Product Week 2025 and transform the way you approach product discovery.

Location
Indian Institute Of Management–Bangalore (IIM–Bangalore)
Bannerghatta Rd, opp. to Apollo Hospitals, Sundar Ram Shetty Nagar, Bilekahalli, Bengaluru, Karnataka 560076, India