Personal Brand as a Feminist Move
Talk Title: Personal Brand as a Feminist Move
Description: What if personal branding wasn’t just self-promotion—but a bold, feminist career strategy? In this inspiring session, Rebecca Leppard reframes personal branding as a powerful tool for women and marginalised professionals to reclaim their narrative, bypass bias, and unlock opportunity. Learn how crafting an authentic, visible brand can lead to promotions, dream roles, and the recognition you deserve—on your terms. This talk challenges outdated norms and offers HR leaders fresh insight into how branding can drive equity in the workplace. Come away ready to empower your teams—and yourself—with a smarter, fairer path to career success.
Bio: Meet Rebecca Leppard, an Indonesian entrepreneur who ditched her cosy corporate corner office for the dynamic world of tech and consulting in the UK. After running luxury lifestyle magazines and heading up a legacy PR agency in Bali, Rebecca's career path has been anything but predictable. When the 2020 pandemic struck, she found herself starting from scratch in England. Faced with countless rejections from the UK job market (we're talking hundreds!), Rebecca turned that frustration into fuel, founding Upgrading Women - a media company and marketing agency that helps ambitious women smash through career barriers by building knockout personal brands. The agency now serves as Rebecca's secret weapon, bringing specialist marketing officers on speed dial for her clients. These days, she's the trusted Fractional CMO for founders scaling their start-ups from seed to Series A, delivering razor-sharp marketing strategies across luxury hospitality, fintech, tradetech and beyond. Between juggling life as a mum of three small children, Rebecca leads a thriving community of global careerwomen who are building their own ladder to the top.
Fancy a chat about levelling up your career? Connect with her on Linkedin.