​Power Talk run by Vitaly Friedman + Live interview on his design career path + Questions from the audience

​What Nobody Else Doesn’t Tell You About the Design Industry

​Most companies want faster launches, cleaner funnels, and bigger numbers. Designers? We ask too many questions, focus too much on users, and slow things down with testing, research, planning, scoping. And somehow, we’re still called “pixel pushers.”

​Meanwhile, every other department has KPIs and dashboards to show impact. We have… maybe a prototype? No wonder leadership keeps wondering what exactly we do all day.

​In this talk, we’ll unpack the messy reality of being a designer in a business-driven world — and how we can flip the narrative. From design KPIs to UX scorecards, we’ll explore practical ways to connect design work to business goals, make our impact visible, and finally get a seat at the grown-up table.

​Let’s talk about how we fix this!

​---------------------------------------------------

​Want to learn more about UX design from the top designers?

​Join us the next day for the amazing workshop 'Designing For Complex UIs' run by Vitaly Friedman!

​In-person, 8h intense learning workshop: (Complex mega-menus with 4+ levels of navigation, Advanced search and autocomplete UX, Sorting UX and Pagination UX, Complex filtering, Enterprise-grade tables, Designing For AI, Design patterns for expert interfaces and B2B, Data visualization, Dashboards and spreadsheets, Context menus UX, Authentication and Privacy UX, Sustainable UX, Accessibility) and more!

​More info ad tickets: https://lu.ma/tu2aahlf

​---------------------------------------------------

​The event will be held in English. Limited spots.