Wizly LIVE Learning- How to get people talking about your business in 7-easy steps with Lynda Williams

​Lynda Williams is a veteran PR Expert and Life & Business Coach that has launched multiple global brands, small businesses and tech startups in the B2B, B2C and D2C space. She is the founder of Vim & Vigour, an award-winning PR consultancy offering strategic and innovative communications services to tech, F&B and lifestyle brands across the globe. She has worked with food tech wunderkind Next Gen’s inaugural product, TiNDLE; introduced Singapore and Hong Kong consumers to digital-first wine education and experience platform, VIVANT; and led the charge for GuavaPass’ communications strategy — popularising the fitness app that was eventually sold to ClassPass.

​Who is this session for?

​Early-stage startups, small businesses and solo-preneurs

​What will be covered: 

​How to craft a story for your brand- start with WHY

​How to leverage public relations on different levels

​How to get the attention of media, customers and industry leaders

​The difference between advertising on social and PR

​What are the questions you need to ask yourself before launching into the market

​What you will go away with:

​A simple framework to technical storytelling to drive audience impact.

​An understanding of what makes you different and stand out in your industry.

​A clear idea of how you position yourself compared to your competitors.

​A clear communication strategy for your brand for different stakeholders.

Format: 
60 mins- Presentation by Lynda Williams

​15 mins- Q & A from Audience