How I Amplitude: Finding Features That Drive Activation

​Welcome back to our How I Amplitude series! This is a biweekly user demo series where one user or team goes deep into how they use Amplitude and solved a specific challenge.

​This session touches on a hot topic for every single org operating today - how to reduce Customer Acquisition Costs by improving activation rates?

​Two Amplitude power users - Jamie Dunbar Smyth, Growth Advisor, and Akshay Rao, Product Manager at Scripbox - will take us through step-by-step:

• ​How they identified key features driving user activation

• ​Their process for analyzing data in Amplitude

• ​A set of activation experiments they ran, and the results

​This is perfect for teams working on onboarding and activation.

​And as a bonus: you’ll hear how they got a ton of value out of the Compass chart!