How to build a world class culture: A Netflix case study - Gib Biddle, Former VP/CPO at Netflix/Chegg

​About Gib's talk: Today, the Netflix Culture Deck has become a cultural manifesto and has been viewed 20M times. In his talk, Gib will examine what culture means and why it is so important as companies scale, as well as the mechanisms required to reinforce values in daily work life. The intent is to help companies define, edit and live their unique culture. Gib will close with a few case studies that demonstrate why defining a company culture is so hard, and what this means for your company’s culture.

​About Gib Biddle: Gib teaches graduate-level entrepreneurship and product management courses at both Stanford and INSEAD and is an adviser to a half-dozen Silicon Valley startups. He also gives product leadership talks and workshops around the world.

​Gib began his career as a producer at Electronic Arts, then sold his first startup, Creative Wonders, to The Learning Company (TLC). He helped TLC, an educational software company to grow, then sold the company to Mattel for $3.5B. In 2005, Gib joined Netflix as VP of Product and in 2007, launched the video streaming service that more than 150 million members know and love today.

​In 2010, Gib joined his next startup, Chegg. Chegg has helped students save nearly a billion dollars by enabling students to rent textbooks instead of buying them. In 2012, Gib launched "Chegg Study," a monthly homework help service that millions of students use each year to save time, money, and get smarter. Chegg went public in 2013 and now has a market cap of $4.5B.