📲 Carousels That Convert: From Scroll to Subscriber
​Note: this event is free for CFC Members!
​Pouring energy into Instagram without seeing real results? Frustrated by growing your follower base only to see that your posts aren't getting shown to them anyway? Tired of feeding your creativity into the Meta machine, while it continues to make decisions antithetical to your values?
​It's not just you. Social media has changed. Many small business owners are asking these questions.
​The truth is that it's getting more difficult to build a loyal audience on social media for many businesses. But while you can't rely on these platforms to show your content (even to followers who want to hear from you) they remain one of the most powerful tools for small businesses like yours to get visibility.
​So in this actionable workshop for sustainable fashion business owners, you’ll learn how to create Instagram carousels that bring in not just likes, but email subscribers and customers. (Because followers don't pay the bills!)
​Let's harness social media to help you build a business where you're not reliant on social media.
​Here's what you can expect to learn:
​📖 What Makes a Great Carousel
​Learn tactical tips for how to create a carousel that inspires people to actually read through. This workshop will cover how to make a carousel pop in the feed and help you connect meaningfully with your ideal customer.
​🔗 Moving from Like to Link
​Explore how to guide your audience from passive viewers to active participants. You'll walk away feeling confident in how you can increase link clicks from an Instagram post.
​👗 What Happens After the Click
​Learn proven tools for optimizing the post-click journey after your followers leave the app. This isn't about bro marketing hacks, but ensuring the customer journey is as seamless as possible so that the people ready to work with you or learn more about your (product or services) offering can do so.
​👀 Why This Workshop?
​This isn't just theory, CFC Director Elizabeth Joy will be sharing learned insights from actual results with the @consciousstyle Instagram account and the Conscious Fashion Collective marketing strategy that has harnessed social media to drive thousands of subscribers and tens of thousands in sales.
​You'll walk away with practical frameworks and sustainable strategies to finally make Instagram worth your time.
​Plus there will be time to ask your questions in this workshop.
​❓ Answers to Your Questions:
​Do I need to attend live? Will this event be recorded? The event will be recorded and the workshop will be accessible to rewatch for workshop registrants for 6 months. That said, we encourage you to attend live so that you can ask any questions that come up!
​How can I access this event for free as a CFC Member?
​You can sign up directly within your membership portal in the Live Event Registration space. (Learn more about membership here.)
​Does this advice apply to other platforms?
​Some of the advice will be specific to Instagram, but most of it could also apply to LinkedIn too. You will have time to ask your questions at the end if you have LinkedIn-specific questions.