

Ideation 101: From Insight to Imagination—With AI as Your Creative Partner
Great ideas don’t come out of nowhere. They come from deep insights, structured exploration, and a willingness to go beyond the obvious. In Ideation 101, you’ll learn how to generate bold, meaningful ideas that are rooted in reality—and you’ll experience how AI can become a valuable team member in your creative process.
This is not about random brainstorming or sticky-note overload. It’s about purposeful creativity: connecting human insight with possibility, in a way that leads to actionable ideas you can prototype, test, and implement.
Whether you’re innovating a service, designing a product, or improving internal processes, this 90-minute session helps you turn raw insight into ideas that matter—and show you how to integrate ideation into your day-to-day work rather than treating it as a one-off workshop exercise.
What You’ll Learn
• Why Ideas Fail (and Succeed)
Understand how insight-driven ideation leads to more relevant, impactful outcomes than traditional “random” brainstorming.
• Ideation in the Real World
Learn how to integrate creative thinking into the everyday flow of work—without needing to run a full design sprint.
• Divergence with Direction
Explore tools and exercises that help you push past the obvious, explore new perspectives, and go to the creative edge—without losing focus.
• AI as a Creative Assistant
Discover how to collaborate with AI to:
• Generate more and better ideas
• Explore opposing viewpoints
• Challenge assumptions
• Prioritize and refine your concepts
• From Ideas to Action
Learn lightweight methods for filtering, evaluating, and choosing which ideas are worth developing further.
How It Works
• Pre-Session Prep
You’ll receive a briefing email and reflection worksheet to help you clarify the challenge you want to ideate around—so we can hit the ground running.
• 90-Minute Live Session (Online)
A fast-paced mix of concepts, hands-on exercises, live ideation, and real-time feedback—with humans and AI working together.
• Templates & Tools
Leave with simple, practical templates you can use in future ideation sessions with your own team.
• AI Integration
You’ll experience AI in action—not as a gimmick, but as a tool that expands your creative capacity and makes you a better thinker.
• Community Access
After the session, join our Future Skills Academy community to continue developing your ideas, get peer feedback, and explore how others are using AI to spark innovation.
Who It’s For
• Innovators, team leads, and intrapreneurs looking to unlock fresh ideas within real-world time and resource constraints
• Designers and facilitators who want to move beyond brainstorming into structured, insight-driven creativity
• Anyone curious about how to use AI to empower—not replace—the human creative process
Why This Matters
In the future of work, creativity is not optional—it’s essential. And the most powerful ideas will come from the synergy of human insight and machine intelligence. Ideation 101 is your introduction to that future: grounded, relevant, and ready to use.
Join us for Ideation 101 and discover how to generate ideas with purpose—and power.