[Virtual] Founder Spotlight: How to grow a TikTok following (and acquire lots of users while you're at it)

​If you're wondering how to get started on TikTok, how to grow a following quickly, or how to turn that following into users, this session is for you! I grew my TikTok channel from 0 to 100k users in 2 years, and that following has now translated into thousands of users for my app Bonded. I learned a lot of things along the way that I would love to share with you all. This session will have three parts: 1. An overview of general best practices for TikTok, 2. A live analysis of any channels or posts you send me in advance, and 3. Live Q&A.  

​Speaker bio: Catalina is the Founder & CEO of Bonded, an intimacy-education app powered by AI (think Duolingo, but for sex). Prior to launching Bonded, Catalina built a TikTok following on her sex-educational channel, @sexwithcatalina, which has received 1.2M views in the past 60 days and has been the primary user acquisition channel for Bonded. Catalina graduated with an undergraduate degree in Psychology from the University of Cambridge, spent two years in Investment Banking at Goldman Sachs followed by two years at a startup, and received her MBA from Stanford last year.