

Measurement | 10 Things Social Purpose Organizations Need to Know
10 Things Social Purpose Organizations Need to Know About Measurement
Featuring Gordon Goldschleg
Measuring your impact doesn’t have to be overwhelming—or reserved for large teams with dedicated evaluation staff. With the right mindset and a few simple tools, small and mid-sized nonprofits can create powerful frameworks that help tell their story, attract funding, and drive smarter strategy.
This session breaks down how to build a practical, right-sized measurement approach that works with your capacity and connects clearly to your mission.
What you’ll take away:
• A plain-language explanation of outputs vs. outcomes (and why the distinction matters)
• A practical introduction to Theory of Change and Results Chains—without the jargon
• How to align your day-to-day work with the bigger change you’re aiming for
• Tips for using measurement to strengthen strategy, funding proposals, and storytelling
• Tools and templates to get started—or refresh what you already have
This session is for anyone who wants to stop chasing meaningless metrics and start measuring what matters—so you can learn, improve, and grow your impact.
About the Speaker
Gordon Goldschleger is a seasoned consultant and executive coach with over a decade of experience scaling social impact organizations across Canada.
A trusted advisor to purpose-driven leaders with LIFT Impact Partners for almost 10 years, Gordon now leads his own firm and blends strategic consulting with classical coaching to empower executives to lead with confidence, build high-performing teams, and drive measurable results.
His expertise spans governance, strategic planning, revenue diversification, impact measurement and team dynamics, helping leaders and teams align personal values with organizational goals.
Gordon’s work has transformed leaders and organizations, fostering clarity, collaboration, and impactful growth. With an MBA and a commitment to creating positive change, Gordon helps leaders and their organizations unlock their potential and scale their impact
About the Series
This online event is part of a complimentary series of talks and Q&A sessions hosted by The Good Growth Company in partnership with the Centre for Social Innovation. Each session features an expert from the community sharing 10 things social purpose organizations need to know about a given topic. The series is designed for leaders and within nonprofits, charities and social ventures.
Format: 10 Tips Presentation + Question & Answer Session (Total 1 Hour)
About the Host
The Good Growth Company is an up-skilling company for non-profit organizations and purpose-driven businesses seeking to invest in their people to help scale their mission. Boost your social impact and level up your team with targeted workshops and more. Get started here.
A Membership with More
Watch the recording from this session and all past sessions through our Training Library. Created for individuals working in social good, The Good Growth Company's individual membership level is the perfect way to catch up on all past sessions from our 10 Things series, including expert tips and recorded audience questions. Find out more or signup for instant access for only $9 here: https://thegoodgrowth.company/membership