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Workshop: Discovering Your Customer

Name: Workshop: Discovering Your Customer
Start: 2025-02-28T12:30:00.000-05:00
End: 2025-02-28T14:30:00.000-05:00
Location: Tsai Center for Innovative Thinking at Yale

Tsai CITY Calendar

Tsai Center for Innovative Thinking at Yale

New Haven, Connecticut

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About Event

Understanding your customer is key to a starting a successful business. This session will explore effective ways to conduct customer discovery that will lead to finding product-market fit. This session will be hosted by Dan Blanchard, Senior Associate Director of Research at the Yale Center for Customer Insights.

Additional topics may include:

-Why test ideas with customers instead of deciding yourself? (Founder biases)

-What types of ideas to test?

-Survey design & platforms to use

-Survey analysis

Location

Tsai Center for Innovative Thinking at Yale

17 Prospect St, New Haven, CT 06511, USA

Presented by

Tsai CITY Calendar

Designed to foster creativity, inspire innovative problem-solving, and promote inclusivity across various fields, our engaging programs, workshops, and events will be housed here for easy access and registration.

Hosted By