From Tapped Out to Stepping Up: Building a Donor Engagement Ladder
In this moment of collective action in our current political landscape, this training will help you harness your desire to take action by coaching you on how to build a donor engagement ladder.
Apply strategies that build collective trust and community that attracts donors outside of your immediate network
Identify your cause’s target donor and how to invite them into your cause
Develop an engagement ladder to transform someone from stranger to donor organizer for your cause
Build systems to track progress and goals with donor engagement and leadership
This training will be accessible and fun for all, especially for people who are embarking on their very first fundraising campaign.
Note that this training is intended for volunteer fundraisers, though staff are welcome to join!
This session is a part of the Fundraising is Organizing: Transform your Political Anxieties into Money and People Power series. Other sessions include:
From Anxiety to Action: Step-by-Step Strategies for Building a Successful Fundraiser
Mon, Aug 5th at 5pm PT/8pm ET
Learn the basics of organizing a successful peer-to-peer fundraising campaign.
Leveling Up: Transforming Your Donors Into Fundraisers
Mon, Aug 12th at 5pm PT/8pm ET
Learn how to inspire your donors to become fundraisers themselves, amplifying the impact of your networks.