Workshop: Social Media Marketing

​Facilitator: Ana Costa & Emily Aldridge

​Session Brief: Social Media Marketing will focus on what it is and why it’s an integral part of your digital marketing strategy, the landscape, use cases and what does good look like, before taking you through tips for executing a good campaign, with some helpful do’s and don’ts.

​You’ll have the opportunity to build your own framework before moving on to the final session.

​Suggested attendees: Digital Marketing cohort, but open to others