Tired of Feeling Like a Fraud? The Secret to Building a Business You're Truly Proud Of

​Ever feel like you're playing a role, pretending to have it all figured out? Imposter syndrome is rampant among entrepreneurs, but it doesn't have to hold you back.

​The antidote? Aligning your business with your values.

​This week, do this:

• ​Define your core values. What principles are non-negotiable for you? Honesty, integrity, sustainability, creativity?

• ​Evaluate your business decisions. Do they reflect your values? If not, how can you course-correct?

• ​Attract clients who share your values. This creates a more fulfilling and aligned business experience for everyone involved.

​When your business reflects your authentic self, imposter syndrome fades, and true confidence shines through.

​My work is based on my System for Building a Sustainable Business- R.E.S.O.U.R.C.E.

​Each letter of RESOURCE stands for a key element in creating a sustainable, resource-conscious business.

R – Recognize Your Resources
E – Evaluate Priorities
S – Strategize for Sustainability
O – Optimize Resource Allocation
U – Understand Your Metrics
R – Reclaim Your Freedom
C – Cultivate Longevity
E – Empower Yourself and Others