

The New Cost War: Navigating Tariffs & Surviving the Margin Squeeze
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About Event
Massive new tariffs are hitting key product categories — and many DTC brands aren’t ready. Whether you import from China, rely on contract manufacturers, or just operate on thin margins, this is the wake-up call.
Join Alex Burdge (Shyft Global), Noah Silverman (Plufl), and Ron Shah (Obvi) for a no-fluff breakdown of what’s coming, how to assess your exposure, and the immediate steps to protect your business.
In this live session, we’ll cover:
Real-world examples of brands already feeling the tariff pressure
Smart sourcing, pricing, and shipping strategies that reduce risk
Long-term planning in an unstable global trade environment
If you’re not adapting, you’re already behind.
This could be the most important hour you spend this year.