Unlock High Intent Target Audience
You will be wasting your time if you think everyone is your customer
May be 1 out of 100, May be 1 out of 10, May be 1 out of 1000 people you believe could be your customer can actually be your customer
Let's learn together the signals and noise of customers and how do we overcome the challenges to identify our high intent audiences
Join us : https://www.linkedin.com/showcase/dubai-founders-collective-startups
Introduction A. The importance of understanding your audience in today's crowded market B. Overview of the session: connecting user profiles, stakeholder needs, and high-intent targeting
The Art and Science of User Profiles A. Defining user personas: demographics, behaviors, pain points, and goals B
Qualitative research methods: interviews, focus groups, ethnographic studies
Quantitative data sources: web analytics, customer surveys, market data
Synthesizing the research into actionable user profiles
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Aligning with Stakeholder Needs
Identifying key stakeholders: customers, internal teams, leadership
Understanding stakeholder objectives and success metrics
Bridging the gap between user profiles and stakeholder requirements D. Collaborative persona development and iteration
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Targeting High-Intent Prospects
Segmenting the audience based on user profiles and intent signals
Optimizing the marketing funnel for high-value conversions
Channels and tactics for reaching high-intent audiences
Measuring and refining the target audience strategy