First Access: Unveiling the Q4 2024 PPB Report
🚀 Exclusive Launch of the Q4 2024 PPB Report 🚀
Revealed First to Webinar Attendees!
Be the First to See the Industry’s Most Anticipated Benchmark Data—Before It’s Public!
Yup, you read that right!
For the first time, the Q4 2024 Podcast Performance Benchmark Report (The PPB) will be unveiled exclusively to webinar attendees—almost a full week before it’s released to the public!
This is your only chance to get first access to brand-new industry insights and performance benchmarks that will shape advertising strategies in 2025.
Want to stay ahead of the competition? Join us live for this first look at the industry’s most critical data.
New Industry Insights & Data
✅ Missing Conversions from Promo Codes – What % of conversions go unattributed when brands only use promo codes or vanity URLS?
✅ The Lag Report: How Direct is ‘Direct Response’ in Podcasting? – Find out the real-time delay between ad exposure and conversion, answering the long-debated question: Is podcast advertising truly immediate?
✅ Ad Performance by Audience & Show Size – Are bigger shows better? Or do smaller, niche audiences drive more engagement? We’ll reveal how ads perform across large, medium, and small shows—so you can optimize your buying strategy.
✅ RON (Run of Network) vs. Single Show Buys – What works better: broad network-based ad buys or hyper-targeted single-show placements? We’ll break down the performance data so you can invest smarter.
✅ Incrementality in Podcasting & Streaming – What percentage of conversions from podcast and streaming ads are truly incremental—meaning they would not have happened without the ad? We’ve got the answers.
✅ The IPv6 Measurement Gap & Its Impact on Attribution – Learn how rapid IPv6 adoption is creating a major blind spot in podcast ad measurement—and what it means for advertisers relying on providers that don’t capture or match IPv6 events.
✅ Simulcast & YouTube Growth – Get the latest on how podcast simulcast buys have evolved over the last 12 months and what that means for advertisers looking to expand beyond traditional podcasting.
✅ All the Critical Benchmarks You Need – Including performance by placement, ad length, and buy type—the insights you need to optimize and outperform.
Why This Webinar is a Must-Attend
🔹 Be the First to Know – This report will not be available to the public until later. Get a competitive edge by seeing it before everyone else.
🔹 Gain Actionable Insights – Learn how to adjust your strategy in real time with new, exclusive performance data.
🔹 Expert Analysis & Live Q&A – Our industry leaders will break down the findings, so you understand exactly what they mean for your campaigns.
🔹 Exclusive Only to Attendees – This isn’t just another industry webinar. This is your one and only chance to access this report before it’s widely released.
If you want the earliest, exclusive look at the most comprehensive performance benchmarks in podcast and streaming this is a must-attend webinar!
Reserve Your Spot Now
The Q4 2024 PPB Report is the industry’s most comprehensive benchmark report, and this is the only chance to see it before it becomes public.
📅 Date: February 26, 2025
⏰ Time: 3pm ET / 12pm PT
📍 Location: Virtual (Link sent upon registration)
🚀 Claim your spot now and be the first to access the data that will define podcast and streaming ad success in 2025!