Workshop for Consumer Behaviour - Alt. Protein Club

​Are you a professional, entrepreneur, or researcher actively contributing to the alternative protein space? Do you consider your expertise pivotal in shaping the future of sustainable food systems? If so, we invite you to join our next Alt. Protein Club session.

​🎯Workshop Theme: Influencing behavioural change in the Alt Protein industry in Catalonia.

​📅 Date: January 23rd
📍 Location: Norrsken Barcelona

​This will be a collaborative workshop to:

​💡Understand consumer behaviour around alternative protein

​🌱Find ways of encouraging positive consumer choices towards sustainability 

​ 🤝Draft actionable steps for the future vision of the Alt Protein Club

​By bringing together diverse expertise, we aim to drive meaningful transformation in the alternative protein industry and position Catalonia as a  leading hub for ecosystem-driven innovation. 

​Due to limited spots, a selection process will apply.