Earning links: How to create content the press wants to cover

Hosted by David & Tyler Hakes

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About Event

If you want to hit the top of the Google search results for your industry’s most competitive terms, you're going to need quality backlinks – and lots of them.

But earning links is HARD.

And creating content that earns hundreds of links from relevant and authoritative sites? How on earth do people do that!?

Enter Amanda Milligan, Head of Marketing at Stacker Studio, who's crafted content that’s earned thousands of links in her time.

And luckily for us, she’s agreed to share everything she knows about creating content the press wants to cover in this Live Q&A.

Here's what she's going to cover

How earning links can impact organic growth
The difference between building links and earning them
What most people get wrong when they start trying to earn links
What the most successful link earning campaigns all have in common
How to make sure the content you create is actually "linkworthy"

About Amanda

Amanda Milligan is the Head of Marketing at Stacker Studio, a data journalism newswire that partners with brands to create and distribute content to their high-authority publisher network, building brand awareness and earning links for their brand partners.

With a degree in journalism and a decade in content marketing, she’s spent her career helping brands harness the intersection of content and SEO.

Her expertise has been published in Entrepreneur, Forbes, TechCrunch, Search Engine Land, Moz, The Next Web, and more, and she’s spoken at industry-leading events, including SMX, MozCon, BrightonSEO, SearchLove, and Pubcon.