GTM 101 - James Allgrove & Houghton Street

​James is an early-stage investor, advisor, and LSE alum — he has recently started working with Houghton Street Ventures as an advisor. James started his career as a strategy consultant with Bain & Co before joining Stripe to set up the UK and New York offices as Head of Revenue & Growth. Subsequently, he joined Fidel API as Chief Revenue Officer, leading teams across sales, partnerships, and customer success.

​Join us for a practical, information-packed AMA session for early-stage founders on all aspects of GTM strategy including how to define your ICP, sell to your first customers, set pricing, hire the right sales team and scale.

​This AMA is designed to provide actionable insights to help guide your GTM decision-making process.

​Plus you’ll have an opportunity to learn more about the early strategies that Stripe developed to become the fintech behemoth they are today.

​This session will be recorded and distributed to everyone who's signed up to attend.

​Come with your questions ready, we want the session to be as interactive as possible.