

AI Search Optimization
AI Search Optimization by Akshay Badkar
About the Event
Generative Engine Optimization (GEO) is reshaping how content is discovered and surfaced by AI-driven search platforms. In this hands-on webinar, you’ll learn why traditional SEO tactics are no longer enough—and how to engineer your content so that AI models like ChatGPT, Perplexity, and others pick it up, cite it, and feature it in their responses. You’ll also get the chance to have your own website audited live for GEO readiness—just share your URL during the session, and we’ll walk through optimization opportunities together.
Who Should Attend
● Content strategists & SEO professionals
● Digital marketers & growth hackers
● Product managers & startup founders
● Anyone curious about the future of search and AI-driven discovery
What You’ll Learn
● GEO Fundamentals: Core principles behind Generative Engine Optimization
● AI vs. Traditional SEO: Why AI search results demand a new approach
● Optimization Strategies: Structuring and annotating content for maximum AI visibility
● Live GEO Readiness Audit: Get your own site analyzed in real time
● Tool Walkthrough: Live demo of top GEO platforms
● Measurement & Tracking: Metrics that matter when your content surfaces in AI overviews
About Akshay
Akshay Badkar is a digital marketing strategist, an AI enthusiast, and a mentor with over 10 years of experience at the intersection of content, SEO, and emerging technologies. He focuses on helping individuals and businesses adapt to the evolving world of AI-driven search and discovery. Through workshops, webinars, and thought leadership, Akshay empowers professionals to stay ahead in the age of generative AI.