Cover Image for Creating Product Claims: Think Like a Lawyer - with Heather M. Bustos (Bustos Law Group) and Susanne Mitschke (Citruslabs)

Creating Product Claims: Think Like a Lawyer - with Heather M. Bustos (Bustos Law Group) and Susanne Mitschke (Citruslabs)

Hosted by Citruslabs & Susanne Mitschke
 
 
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About the event

Back by popular demand! Heather M. Bustos (Bustos Law Group) and Susanne Mitschke (Citruslabs) reveal how to create product claims for skincare/cosmetic, superfood & supplement brands without risking legal trouble.

Learn the pros and cons of different clinical trial study designs and how they impact your ability to make certain product claims. Gain a general understanding of which types of claims are allowed, which ones are a big "no-no", and learn how clinical trials can make a difference in substantiating your product claims.

​​Here is what we will discuss:

  • FTC’s revisions to dietary supplement advertising guidelines​

  • Recent updates to cosmetic laws in Congress

  • What makes a robust clinical study​​​

  • ​Different forms of study designs (we will discuss perception studies, single group clinical trials, crossover studies, and randomized control trials)

  • ​Different methodologies to collect data as well as their advantages and disadvantages (for example, questionnaire only vs. bloodwork vs. objective skin measurements)

  • ​​​​Case studies from Bustos Law Group

  • ​Strategies on what to do when you receive an FDA warning letter

​​​​Join Heather & Susanne for a 40-minute workshop on Thursday, January 26th at 10:00 AM PST (1:00 PM EST). 

​​​​​About the Speakers

Heather Bustos, Partner/Owner of Bustos Law Group

Heather has a background as a former corporate general counsel, which rounds out her ability to assist companies ranging from startups to Fortune 500. Heather has a proven ability to think creatively about business strategies for compliance and makes the process easy to understand.

​Bustos Law Group, a boutique regulatory compliance firm based in Texas, works with companies offering supplements, cosmetics, food, devices, and OTC drugs and helps companies succeed by reviewing their products for compliance with FDA, FTC, and CBP regulations.

Heather has helped numerous companies get into grocery chains and worked with foreign Fortune 100 cosmetic companies to expand their brands to the U.S. by reviewing their full line of products and marketing for federal compliance.

Susanne Mitschke, CEO, Co-founder of Citruslabs

Susanne is passionate about supporting brands to achieve scientifically valid health claims and was named Forbes 30 under 30 in 2018 and 2020. Before Citruslabs, Susanne created the #1 health app for baby boomers called MindMate which has won multiple awards and is often titled "the ultimate Alzheimer's app".

Citruslabs is the fastest-growing CRO (contract research organization) for brands. Citruslabs' mission is to provide brands with affordable clinical studies to create research-backed product claims that drive business growth. Brands like HUM Nutrition, Supergut, Saie Beauty, Common Heir, and Your Super are trusting Citruslabs with their clinical studies.

FAQs

Is this webinar for me?

This webinar is for people like you who work behind the scenes for cosmetics, skincare, supplements, biotech, superfoods, and related companies. You should attend if your role is any of the following:

  • CEO or other C-suite executive

  • Marketing professional

  • Investor in a beauty or wellness company

Decisions about enrolling a brand's products in a clinical trial are typically made by representatives of the brand, such as executives or managers. These representatives may be responsible for evaluating the benefits and return on investment of enrolling the brand's products in a clinical trial, as well as the resources and budget required to do so. They may also consider the regulatory requirements and ethical considerations involved in conducting clinical research. If you’re interested in giving your brand a competitive edge in the highly competitive wellness and beauty market, attending this webinar is right for you.

What can I expect from attending this webinar?

This webinar is hosted by Susanne Mitschke, CEO, and co-founder of Citruslabs. She will interview and discuss product claim legality with guest speaker, Heather Bustos of Bustos Law Group. Attendees can interact with each other and the presenters. Susanne and Heather will present with slides for about 30 minutes and include 10 minutes in the end for live viewer questions. After wrapping up, you'll receive an email with a recording of the webinar, any relevant links or resources that were discussed during the event, and a preview of next month's topic.