Contact-Level Advertising: How Marketing Can Accelerate Outbound Pipeline | VertoTalks
Join us on Thursday, April 17, for the next edition of VertoDigital Community Talks, where we will explore Contact-Level Advertising - a strategy that can supercharge your outbound pipeline.
Account-Based Marketing falls short, so top B2B brands are aligning marketing and sales to drive pipeline growth.
In this session, we’ll dive into how this precise, high-impact strategy can help you accelerate outbound efforts and close Named Enterprise Accounts faster.
What we’ll cover:
→ The flaws of traditional ABM – Where it falls short and why
→ Contact-Level Advertising – What it is, how and why it works
→ Proven tactics used by leading B2B companies
→ Sales and marketing alignment - to create and convert demand
→ Real examples + actionable strategies you can start using right away
We’ll wrap up with a Q+A and discussion to exchange ideas, and share challenges, insights and experiences.
Who Should Attend?
This event is ideal for marketing and sales teams looking to modernize their outbound strategies and drive pipeline more effectively.
Your Hosts:
🎙 Ivailo Shipochki: Partner and Head of Advertising at VertoDigital
🎙 Nikol Anestieva: Growth Assistant at VertoDigital
Agenda:
🕙 10:00 AM | Standard ABM - flaws
🕥 10:20 AM | Contact-Level Advertising
🕦 11:00 AM | Q&A + Discussion
📍 Location: Campus X, Community Green
📅 Date: Thursday, April 17th
⏰ Time: 10:00 AM – 11:30 AM
🚀 Seats are limited - reserve your spot now!