Cover Image for Presence is Power: Personal Brand Like the 1%
Cover Image for Presence is Power: Personal Brand Like the 1%
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Presence is Power: Personal Brand Like the 1%

Hosted by Vasily Alekseenko & 3 others
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About Event

The Personal Branding Blueprint
Because the most successful people don’t leave their Image to chance — and neither should you.

In a world where people Google you before they greet you, your personal brand is your most valuable currency. Whether you’re a founder, freelancer, creative, or climbing the career ladder, how you show up online matters more than ever.

Join us for a high-energy, hands-on Content Creation Masterclass led by the inspiring Thea Montgomerie Anderson — acclaimed Personal Brand Director & cand a former founder and editor at AI Spy Media (Now rebranded into 10X Founder), she blends her multi-disciplinary creative skills with years of corporate experience making her the ultimate expert for the AI age.

This isn’t about chasing followers — it’s about crafting an authentic digital presence that opens doors, builds trust, and sets you apart in a crowded marketplace.


Why This Matters Now

Your digital footprint is often your first (and lasting) impression. From investors to collaborators, opportunities increasingly come to those who know how to:

  • Present themselves with clarity and confidence

  • Communicate values visually and consistently

  • Share stories that resonate across platforms

Done right, your personal brand becomes your magnet — attracting the right people, projects, and possibilities.


What You’ll Experience

Morning Networking Kick-Off
Connect with an inspiring group of creatives, founders, and disruptors.

Strategy Session: Personal Branding in the Digital Age
Understand the key ingredients to create a standout and sustainable brand presence.

Content Creation in Action

  • 📸 Live shooting & styling session in Bloomsbury Square Gardens

  • 🎥 Learn mobile-first video techniques using CapCut

  • 💡 Create polished, professional content — without needing a full production team

Pro Techniques You’ll Learn:

  • Colour correction & digital retouching

  • Non-verbal communication & powerful posing

  • Storytelling for Reels, TikToks, and short-form videos

  • Motion graphics basics for beginners

  • Efficient video editing for busy schedules

Bonus Goodies

  • Real-time guidance and feedback from Thea throughout the day

  • First access to £15 Outdoor Monthly Content Creation Meetups

  • Professional tips you can action immediately — no filters needed


About Thea Montgomerie Anderson

Thea has started her career behind the camera shooting on filming then moving into in media sales working for corporate giants such as Sky TV, she quickly moved the work hard play hard environment of the City. The opportunity arose to be in front of the camera, ITV1 Natural Born Sellers then she internationally toured her female only comedy show, The Barbie Stand Up Show after which she retained as a Civil Litigator specialising in Disability law as she wanted to give back helping the most vulnerable in society. It wasn't long before the stage beckoned again and she retrained as a musician (7 years at Uni) releasing music going viral in lockdown in Mexico with and unreleased track, this led to her own live streamed radio show which she gave up to go and work in politics as a Personal Brand Director which culminated in hands on, in the field content creator role. Thea was one of a handful of people who was permitted access to photograph the former Prime Minister Rushi Sunak at close quarters. Thea’s journey is a testament to the power of reinvention. Now a respected photographer, stylist, and a former founder and editor at AI Spy Media (Now rebranded into 10X Founder), she utilises her platform to explore the intersection of AI and personal branding, particularly for the neurodivergent community.

Her workshops combine tech, creativity, and confidence, empowering people to own their story and share it with the world.

See Thea's portfolio here.


Features at the event

​👶 Free Childcare Services by Em & Drew

​🧠 Quiet Room

​✅ Safety Reporting Tool by Safespace Plus.


Schedule for the Day

9:30 - 10:30 | Arrivals & Networking - Ease into the morning with coffee and connection
10:30 - 12:30 | Personal Brand Masterclass - Live with Thea Stylus London.
12:30 - 13:00 | Lunch Break - Continue conversations, share insights, and unwind (food is not provided).

13:00 - 15:30 | Practical Shooting & Editing Workshop - Learn hands-on as we head to Bloomsbury Square Garden to capture content, then return to learn and practice editing skills together.

15:30 - 16:00 | Posting or scheduling your edits LIVE!

16:00 - 17:00 | Networking + Wrap up!


​👉 Spots are limited—sign up now.

​By joining the event, you’re allowing us to capture and share some of the great moments! Photos and videos taken may be used later to showcase our community and for marketing, helping us make future events even better.​​​​


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​​​What to sponsor the event and get exposure with hundreds of businesses? Please email fraya@rarefounders.com


A Huge Thanks to our Partners!

Childcare Partner

Em & Drew will provide on-site pop-up childcare services during our event for free, creating inclusive environments where parents can focus and participate without the challenges of coordinating childcare. Their services offer a safe, nurturing space for children, allowing parents to engage, network, and thrive.

Safety Partner

Safespace Plus will help foster an environment of safety and empowerment with our Code of Conduct & incident reporting system, giving our attendees a secure platform to voice any concerns and ensuring that everyone feels heard and valued.

Venue Partner

Runway East is a dynamic venue partner offering a variety of flexible event spaces across London and Bristol, ideal for meetings, workshops, and networking events. Their locations feature modern amenities such as AV equipment, high-speed Wi-Fi, and on-site support, ensuring a seamless experience for hosts and attendees alike. Trusted by companies like Airbnb, Unilever, and Tech Nation, Runway East provides vibrant, well-connected spaces that foster creativity and collaboration.

Location
Runway East Bloomsbury | Office Space
24-28 Bloomsbury Way, London WC1A 2SN, UK
2 Going