Unveiling the Q2 2024 Podscribe Performance Benchmark Report
Join Us for an Exclusive Look at Podcast Advertising Performance Benchmarks and Trends Over the Last 12 Months
We’re excited to invite you to our upcoming webinar, where we'll be diving into the latest findings from the Q2 2024 Podscribe Performance Benchmark Report (PPB).
Whether you're an advertiser, agency, publisher, or just curious about the latest trends in podcasting, this webinar is for you!
What You’ll Learn:
We will guide you through the key data from our latest report, breaking down the numbers and explaining their significance. Here’s a preview of what we’ll cover:
Overall Industry Performance: We’ll start with the big picture—visitor rates, install rates, purchase rates, and visitor purchase rates across the industry.
Campaign Type Insights: See how episodic and impression-based campaigns stack up against each other.
Frequency Matters: Learn how different campaign frequencies affect performance and discover our new insights on performance by frequency.
Ad Read Types: Find out which ad read types (host-read or producer-read) perform best, and how they perform by campaign type.
Best Placement Types: Get the lowdown on which ad placements yield the best results.
Timing is Everything: Understand how the day of the week impacts ad performance.
Optimal Ad Length: Discover the best ad read lengths for various campaign goals.
Genre Performance: Explore performance metrics like visitor rates, purchase rates, and ROI across different podcast genres.
Frequency Deep Dive: We’ll share new data on impressions with 15+ frequency and their impact on visitor and purchase rates.
Impact of Ad Errors: See how mistakes in ads can affect performance and what you can do about it.
Industry-Specific Insights: Learn which advertiser industries are performing best.
iOS17 Insights: Understand how the adoption of iOS17 has impacted podcast downloads and current trends.
Why You Should Attend:
This webinar offers valuable insights to help you refine your podcast advertising strategy. Here’s what you can expect:
Clear Insights: We’ll break down complex data into simple, easy-to-understand insights.
Actionable Tips: Learn practical strategies that you can implement right away.
Expert Analysis: Our team of experts will explain what each insight means and how it can impact your campaigns.
Interactive Q&A: Have questions? We’ll have a live Q&A session where you can get answers from our experts.
Register Now!
Don’t miss out on this opportunity to gain a deeper understanding of podcast advertising performance. Register now to secure your spot and take your podcast advertising to the next level with the latest insights from Podscribe’s Q2 2024 Performance Benchmark Report.
We look forward to seeing you there!