

The Power of Personalisation: Winning Strategies for Petition Campaigns
Uncover the Secrets to Winning Campaigns – Backed by Science
Campaign Lab is launching an exciting new online series where top academics reveal proven strategies for campaign success. Forget the hype—each session delivers practical insights grounded in research that you can use to win.
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Join academic researcher Lennard Metson for this practical session exploring scientifically tested strategies to enhance petition campaign effectiveness. Drawing from experiments involving thousands of campaign supporters, Len will reveal how personalisation can significantly boost supporter action.
In addition, delve into intriguing research exploring the dynamics behind political sharing behaviors. Discover why only a small percentage of supporters actively recruit others, and uncover what factors contribute to someone becoming an influential advocate within their networks.
This session is ideal for campaigners looking to sharpen their mobilisation tactics and apply evidence-based insights directly to their work.
Zoom Link: https://us06web.zoom.us/j/81687943160?pwd=XGe6xm3EytT0aeE80DPUhox6fL7QsP.1