AMA: Ask Me Anything with Benji Mitchell (Creative Plus)

​Benji Mitchell is the Co-Founder and Creative Director of a relatively unknown but vastly experienced brand identity and web design company in Columbia, Creative+. The small but mighty team delivers creative design solutions for mission-driven organizations and businesses across South Carolina and beyond. While Benji’s designs have garnered global recognition, locally you may recognize his simple, iconic style in the brand identities for Columbia Chamber, Kiki’s Chicken & Waffles, Richland One, Sustain South Carolina, First Baptist Church, Lighthouse for Life, and 100s more. 

​Benji helps great organizations have great design. He’s ready to answer your questions about what makes a good logo and how to ensure that your branding effectively supports and enhances your mission.

​AMA Overview

• ​What is the difference between logo and brand?

• ​What makes a good logo?

• ​Why does having a good logo matter?