🎟 How to Design Your Onboarding to Drive Conversion (And Retention)

​We’ve all heard the expression 'follow the yellow brick road'—but with more and more roads to choose from, how do we know which one to take? 🤨 As product designers, it’s our job to recognize this complexity and help folks find their way—by making their user journey as straightforward as possible. And there’s no better place to begin than their intro to our product: onboarding!

​👀 ​In this eye-opening member exclusive, we’ll dive into all things onboarding with Irrational Labs behavioral scientist and resident rock star Eva Frishberg. Eva will share game-changing strategies to help you make the most of the onboarding process and motivate users to stick around for the long haul—from the very beginning.

​Join us on Friday, July 21 at 10am PT to learn how to:

​​✅ Leverage behavioral design to create a more effective onboarding experience—and help users fall in love with your product 

​​✅ Distinguish between good & bad onboarding flows and avoid common pitfalls

​​✅ Use benefits & incentives to hook users from the get-go

​​✅ Look beyond conversion to lay the foundation for long-term user retention

​​✅ And much more!

​If you’re a product manager or designer, engineer, data analyst, or entrepreneur (or anyone else who just wants users to follow their yellow brick road), you won’t want to miss this! 

​But be warned: this event may permanently alter your perspective on onboarding 😉