

Instant Impact: Retention is The New Growth
Instant Impact - Retention is the New Growth with Marina Sukhova, Head of Customer Experience at L'Oréal USA
In today’s competitive business landscape, retaining customers isn’t just a metric—it’s the key to sustainable growth. Join us for an insightful discussion with Marina Sukhova, Head of Customer Experience at L’Oréal USA, as we explore how businesses can shift their focus from constant acquisition to customer loyalty, lifetime value, and retention-driven expansion.
With over 10 years of experience leading advertising, media, marketing, e-commerce, and business development across the US and Europe, Marina brings a powerful perspective on how to architect high-performing customer journeys that not only convert but also retain, scale, and drive lasting growth.
Whether you're an early-stage entrepreneur or a seasoned startup leader, this series is designed to provide practical, high-impact advice straight from those who’ve built and scaled companies themselves. Expect insightful discussions, actionable takeaways, and real-world strategies to help you navigate the challenges of entrepreneurship.